Roanoke Civic Center hoping to makeup revenue in coming months - WSLS 10 NBC in Roanoke/Lynchburg Va

Roanoke Civic Center hoping to makeup revenue in coming months

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ROANOKE, VA - The Roanoke Civic Center is reporting a year to date operating loss of more than $1.1 million through February. That includes debt like payments on the on the special events center and administration building and operating losses like winter weather expenses and some concerts that didn't happen.

The Roanoke Civic Center hasn't filled as many seats as they would have like to this year due to several concerts that didn't happen leaving them without about $180,000 in income

"Our business is contingent upon the concert industry and what's going on there," said Robyn Schon, the Roanoke Civic Center General Manager. "This years a little bit slower, we're feeling it were seeing it in ticket sales to as far as concerts go but we've already seen what kind of activity we may have for fiscal year 2015 so we're very excited about that."

Since July attendance has been down this year about 15-percent compared to last year or about 27,000 people. There has also been six fewer events.

Right now the Civic Center has underperformed by $205,000. They expect to make up much of it the next few months with events like the Hunter Hayes and Jason Aldean concerts. But even if everything goes as planned they estimate being about $88,000 short of their yearly goal.

Mayor David Bowers says its not a concern and the city is paying much less in subsidies now than they were a few years ago.

"We the City of Roanoke are doing better financially with our civic center because we made a tough decision to go with the private commercial firm Global Spectrum and they been excellent to work with and that operation, that management has been a benefit to the tax payers of Roanoke," said Mayor Bowers.

"The goal here is that when the concert industry is slower we just put our focus on other shows, family shows, expos, meetings and that kind of thing," said Schon.
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