Now, the Marching Virginians are getting in on the action. Band Director Dave McKee is taking the challenge to the next level.
McKee says the band has a long-standing tradition of supporting the ALS Association, so his thoughts of the popular Ice Bucket Challenge are pretty strong.
"I'll put water over my head, I'll put ice water, but I'm not going to do for less than $10,000, so if you want to help make this happen, help us together," McKee explained.
Beyond the Marching Virginians, this director is challenging all university bands to also put the ice down and the fill the buckets with $10,000.
You can see his full challenge on YouTube.
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