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From crisis to recovery: Roanoke peer recovery specialist turns overdose calls into second chances

After surviving an overdose, Cynthia Haley is now the lifeline she once needed

ROANOKE, Va. – Cynthia Haley is not an EMT, but she responds to overdose calls alongside Roanoke Fire-EMS.

As a registered peer recovery specialist with the Bradley Free Clinic, Haley uses her own experience with addiction to support people in crisis and guide them toward treatment.

ā€œI struggled with addiction for over 10 years,ā€ Haley said. ā€œAddiction robbed me of everything good in life—from my family to my job, my dignity, and eventually my freedom. So I understand firsthand what it’s like to have to come back from nothing.ā€

Just two years ago, Roanoke ranked second in the nation for nonfatal opioid overdoses.

Haley was once part of those statistics in Virginia.

ā€œI suffered from an overdose and I remember feeling very scared, confused and alone,ā€ she said. ā€œIf I would have had somebody there like myself to maybe say, ā€˜Hey, you’re not in trouble and you’re not alone, together we’ll get through this,’ I think that could have made a huge impact on my recovery journey.ā€

Fire-EMS Captain Jason Focht says first responders are skilled at keeping people alive—reversing overdoses with naloxone and getting patients to the hospital. But they needed help with the next step.

ā€œWe’re terrible with those soft skills and making those connections,ā€ Focht said. ā€œThat’s where Bradley and peer recovery specialists come in. They have lived experiences that we don’t have. They can connect with these individuals in ways we can’t.ā€

Focht recalls a turning point in 2021, when he responded to a double overdose in Southeast Roanoke. One person survived, the other didn’t.

ā€œWe had a family of children and parents downstairs that we had to break that news to,ā€ Focht said, his voice cracking with emotion. ā€œThat was one of the catalysts that has driven a lot of this program for me.ā€

The Responders for Recovery program officially launched in Roanoke in 2023, made possible by a $1.4 million grant from the Substance Abuse and Mental Health Administration. The program allows peer recovery specialists to work alongside first responders across the Roanoke Valley-Alleghany region.

New this year, it expanded to operate six days a week.

During a recent ride-along, Haley responded to a familiar face—a person she had met before. She encouraged them with patience and understanding.

ā€œSometimes it takes a while to get it right,ā€ she said. ā€œYou know that.ā€

According to the most recent data from June, Roanoke is no longer ranked in the top 10 nationwide for nonfatal overdoses—a sign of progress, Focht says.

ā€œNow we’re bringing this thing full circle,ā€ he said. ā€œWe’re doing a really good job of keeping them alive, but we’re also adding in this piece that can hopefully connect them to resources that can change their lives.ā€

Haley will celebrate five years of sobriety in August. For her, every call is a reminder of how far she’s come—and a chance to help someone else find their way back.

Because sometimes, recovery takes more than reviving a heart, it takes reaching one.

So far, the Responders for Recovery program has made about 200 connections and led to 70 referrals for treatment.


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