Photo by Joe Raedle/Getty Images(CNN) - It looks like Four Loko is joining the crowded hard seltzer market.
The brand behind the colorful cans of high-alcohol malt beverages tweeted a photo Tuesday night of Four Loko Seltzer Sour, a seltzer subtly infused "with a hint of blue razz."
Hard seltzer sales are skyrocketingWhether a Four Loko seltzer should exist is one thing, but it's probably a shrewd business decision: Spiked seltzers are having a major moment.
White Claw's sales accounted for nearly 55% of all hard seltzer sales for the week of July 4, a 200% increase since 2018's Fourth of July sales, according to data from Nielsen.
Together, White Claw and Truly, the second-largest seltzer brand, dominate nearly 85% of spiked seltzer sales, which have grown almost 200% across the market since last year, Nielsen reported.