LEAGUE CITY, Texas – Since the COVID-19 pandemic started really hitting the U.S. in March, things have been tough for a lot of people and places, and small businesses are no exception. But two separate business owners in Texas came together to help local small companies grow at a time when many are hurting.
Amy LeVick and Kim Sheffield had never met when they were each forced to shut the doors of their respective businesses, despite the fact that their consignment shop stores are just 2 miles apart.
Yet Sheffield, who has owned Changes Resale at 16916 Galveston Road in Webster for seven years, and LeVick, who has owned A Lot of Panache at 18339 Egret Bay Blvd. in Houston for 35 years, did not compete for customers when they were open before the pandemic.
“People would think we’re competitors, but it’s a very friendly composition,” Sheffield said of the two women’s consignment shops. “Amy and I always sent customers to each other’s stores.”
When the stores were closed down, the women would call each other just to say hi and see how the other was getting through everything.
Then, Texas Gov. Greg Abbott began reopening the state.
“When it was getting time to open our stores again, we were talking about different ways to support each other,” Sheffield said. “We were a big resource for each other.”
That’s when the duo came up with the “We Rise by Lifting Each Other” campaign. The idea came after the two discussed how small business owners were really struggling. As they began to execute their plan, they had no way of knowing just how well it would work.