Nonprofits are facing an unprecedented need this Giving Tuesday

Giving Tuesday started in 2012

ROANOKE, Va. – After record spending on a weekend dedicated to shopping, the focus has now turned to giving.

This Giving Tuesday, local nonprofits are asking for your help more than ever before.

In a challenging year for everyone, nonprofits have been some of the hardest hit. The donations they rely on to survive are down across the board.

For the Ronald McDonald House Charities of Southwest Virginia, it’s not just about the funding, but the very essence of who they are.

“We miss our volunteers. We miss our families. We want to be able to open back up,” said Shannon Boothe, the organization’s executive director.

The organization that prides itself on being a home away from home for families with children in the hospital is now home to no one.

Boothe said they haven’t been able to have guests since the pandemic began and that they hope to welcome families back soon, but with that comes another hurdle.

“Our expenses for supplies will definitely go up. Our expenses for housekeeping and things like that will definitely go up as we try to maintain a clean atmosphere for our families,” explained Boothe.


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