Japanese pro Lego builder creates 50,000-piece replica of Hokusai's 'The Great Wave'
Fans of Katsushika Hokusai’s “The Great Wave off Kanagawa” can now find a unique Lego replica of the famous woodblock print in Japan. Japanese professional Lego builder Jumpei Mitsui created the replica for the Hankyu Brick Museum in Osaka. The 3D reproduction, which is 154 centimeters (approximately 60.6 inches) long and 128 centimeters (approximately 50.4 inches) inches tall, reportedly took over 400 hours to complete using around 50,000 Lego pieces.news.yahoo.com
New US Lego factory raises concerns about North American headquarters
Lego Group's recent announcement that it will build a new factory in Virginia has focused attention on the company's North American headquarters in Connecticut, with some industry watchers saying it may not be a good sign for the company's future in the state.
Lego announces 1st rainbow set ahead of LGBTQ Pride month
Lego is kicking off LGBTQ Pride month, which is celebrated every June, a little early this year. NBC News reports, the toy company announced it’s releasing a special set, called “Everyone is Awesome,” that celebrates the diversity of its fans.
Homebound children drive surge in Lego sales
Sales of Lego sets surged in 2020 as more children stayed home during global pandemic lockdowns - and parents bought the colorful plastic brick toys to keep them entertained during weeks of isolation. (AP Photo/Tatan Syuflana, file)COPENHAGEN – Sales of Lego sets surged last year as more children stayed home during global pandemic lockdowns - and parents bought the colorful plastic brick toys to keep them entertained through days of isolation. Chief Executive Niels B. Christiansen told The Associated Press that the “super strong results” were thanks to strategic investments made years ago to move more sales online. Consumer sales grew by double digits in all regions, with especially strong growth in China, the Americas, Western Europe and Asia Pacific. The push to online sales helped offset disruption to business from the pandemic restrictions.
Lego to ditch plastic bags for paper ones in its boxed sets
NEW YORK – Lego said Tuesday that it will stop using plastic bags inside its boxed sets and replace them with paper ones. The Danish toymaker said it will start making the switch next year and expects plastic bags to be completely phased out in the next five years. The bags are used to hold loose bricks in boxed sets. About 2% of its pieces, such as Lego trees and bushes, are made of sugar cane,Lego said kids wrote the company asking it to drop the plastic bags. The paper bags, which are recyclable, are easier for kids to open, the company said.
Everything Is Awesome: Church Uses Massive Lego Man to Advertise Movie Series
A Michigan church advertising for their upcoming movie series certainly got more attention than they expected. The NORTHIRON Church in Ishpeming built a massive Lego man to advertise their annual movie series, which combines films with the Bible. To kickstart the series, they picked The Lego Movie, and the attention has been divine. The pastor and the church community came together to build the massive Lego man and placed it in front of the house of worship. 150-Year-Old Bible Survives Church Fire UnscathedBibles, Crosses Miraculously Survive Church Fire UntouchedRetired Cop Converts Old Church Into Boxing Gym to Help Mentor Kids
Lego celebrates 'Friends' 25th anniversary with Central Perk set
In honor of the 25th anniversary of "Friends", Lego is releasing a Central Perk set of the New York coffee shop that served as the hub for the characters. (CNN) - We may not be getting a "Friends" reunion anytime soon, but the band is still getting back together. In honor of the show's 25th anniversary, Lego is releasing a Central Perk set of the New York coffee shop that served as the hub for the characters. The comedy starring Jennifer Aniston, Courteney Cox, Lisa Kudrow, Matt LeBlanc, Matthew Perry and David Schwimmer premiered Sept. 22, 1994. The Lego set joins other anniversary promotions, including a planned Central Perk pop-up in New York.
Lego is committing itself to reduce its emissions and become more environmentally friendly
Leon Neal/Getty ImagesBILLUND, Denmark - Toy company giant Lego is looking for ways to become more environmentally friendly in the production of their famous bricks. Lego products are moulded from oil-based plastic, which is a problem for the climate. But now, the company is committing itself to reduce emissions and become greener. The company announced it will invest more than $150 million to develop future climate-friendly packaging and bricks made out of plants. Still, 2% of Lego bricks are made of sugar, while the other 98% are still oil-based granules.
Lego family leads $6 billion deal to take Madame Tussauds owner private
The Queens of The Queen of The Ride hold the world's longest feather boa during the Guinness World Record with Madame Tussauds and Ripley's Believe It or Not! (CNN) - The Danish family behind Lego has partnered with Blackstone to take the owner of Madame Tussauds private. The deal values Merlin Entertainments at 4.7 billion ($6 billion). In addition to the wax museum Madame Tussauds, the company owns LegoLand theme parks and other attractions in 25 countries, including The London Eye. Yet in going private, Merlin Entertainments is returning to its roots.